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PROFESSIONAL
REFERRALS |
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|
An
excellent source of prospects is referrals from your
|
| |
fellow
professionals. Once they are aware of your services
|
| and
trust you, they may be willing to send you prospects
who |
| are
likely candidates for what you are offerning. |
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•
• • • • |
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|
Some
examples of developing referral sources are: |
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|
•
|
New
car salesmen contacting nearby auto repair shops,
|
| casualty
insurance agents, tow truck companies, etc., to |
| have
them refer owners of cars which have been |
| recently
damaged beyond repair. |
| |
|
• |
Mortgage
loan brokers contacting real estate agents to |
| have
them refer their buyers who may be in need of |
| financing.
|
| |
|
• |
Medical
specialists contacting general practitioners for |
| referrals
of patients who need treatment in their field of |
| specialization. |
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|
When
requesting such referrals, be
certain to establish |
| |
yourself
as reliable, trustworthy and as someone who will |
| deliver
an excellent product or service to their referrals. |
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